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How to Launch a Successful Company or Community Initiative Read more »

How to Launch a Successful Company or Community Initiative

90% of the time an initiative isn’t successful because of two mistakes. What do I mean by initiative? In a nutshell, it’s a new marketing campaign, a retention program, a new training series, a companywide goal…anything new that you are trying to put in place…


6 Steps to Stop Wasting Time and Focus on What Really Matters Read more »

6 Steps to Stop Wasting Time and Focus on What Really Matters

The Six-Step Method to Stop Wasting Time and Focus on What Really Matters: List out my high value offerings. What are the things that I bring to the table that brings the most value to Sprout? Schedule out my high value offerings when I feel…


Your Property Needs a Real Social Media Strategy. Start Here. Read more »

Your Property Needs a Real Social Media Strategy. Start Here.

If your community was a person, how would someone describe it? The loner who rarely interacts with anyone? The flaky friend that you can’t count on? The overbearing friend that is only “me” focused? (insert one too many selfies!) The professional friend-maker that everyone loves…


Apartment Community Check-In & Challenge Read more »

Apartment Community Check-In & Challenge

Amy’s Corner: Check-In & Challenge   What? No way! It can’t be! How is it possible that we are already making our way toward a new year? Well, like it or not, it is also the time of year to look back and assess how…


Does Resident Appreciation Matter at Your Property? Read more »

Does Resident Appreciation Matter at Your Property?

Appreciate my residents. But I don’t want to! (Insert mini temper tantrum.)   Did you secretly chuckle when you read this? We do so much just to keep our properties operating that having to go out of the way to be sweet to our residents…


Multifamily Marketing and Property Outreach in November Read more »

Multifamily Marketing and Property Outreach in November

Just because the weather is getting a little colder doesn’t mean we have to stop SPROUTING at our apartment communities. Let’s keep things happening at our communities with a consistent focus on outreach marketing AND resident retention. November has almost become synonymous with MOVEMBER! Use…


Breast Cancer Awareness Month Read more »

Breast Cancer Awareness Month

October is Breast Cancer Awareness Month. One in eight women will be affected in their lifetime. What can you do? Watch our brief video below and see how your community can stand to make a difference. CLICK to download your freebie to share with your…


Checklist Manifesto Read more »

Checklist Manifesto

Do you ever feel like you are moving so fast that you start to make “dumb” mistakes at work? Or what about your teams? Do you feel like sometimes you give them the SAME instructions and they continue to miss the SAME steps? If this…


7 Steps to Make Your PJ Outreach Work Read more »

7 Steps to Make Your PJ Outreach Work

Did we ever tell you about that time we hung out in a Vegas casino in our PJs? Okay… so we weren’t just hanging out. We were exhibiting at an industry tradeshow and we wanted to make sure we got noticed by potential clients. You…


August Marketing Calendar Highlights Read more »

August Marketing Calendar Highlights

Who is ready to send the kiddos back to school? Don’t raise your hands all at once! Varies Throughout August: Back-to-School: Back-to-School is a stressful day for all parents. Make it a little less stressful by providing Back-to-School brown bag lunches on the big day.…


It's All About the Team Huddle Read more »

It’s All About the Team Huddle

We know, we know. It’s the first of the month and you are crazy busy. So we are going to keep it brief today by sharing one ACTIONABLE step that you can ADD to your crazy busy schedule to make it LESS hectic. (We know,…


July Calendar Highlights Read more »

July Calendar Highlights

Have you done anything fun this summer? We are in Vegas for the National Apartment Association Education Conference. Our Amy Kosnikowski Dilisio is presenting today at 3:15 and Barbara Savona is presenting tomorrow at 9am. If you are in Vegas, pop in and say HELLO!…


Q&A: How to be Promotable  Read more »

Q&A: How to be Promotable

It’s Q & A Wednesday and this week the topic is PROMOTABILITY! So whether you are looking to get promoted, but feel stuck OR you want your team to take initiative to get to the next level, today’s Q & A is for you (We…


Bubble for Your Thought Read more »

Bubble for Your Thought

We like big books and we cannot lie (sorry, we couldn’t resist). The Sprout team recently read Contagious, by Jonas Berger and we were blown away. While it wasn’t so big in size, it was BIG in ideas.   One of our biggest takeaways was the…


April Calendar Highlights Read more »

April Calendar Highlights

Hello April! There are so many things going on in April that we ALMOST had a hard time deciding what to highlight. Here are a few of our favorites. Top Dates in April: RAD RENEWALS: Ok…technically, it’s not on the April world calendar, but it’s…


Make it the best Employee Appreciation Day EVER! Read more »

Make it the best Employee Appreciation Day EVER!

This post is exclusive to Sprout Members. If you are a member, log in by going to the MEMBERS ONLY tab of our website. Not a member yet? Check out our membership levels under the SERVICES tab!


Regionals: You Don't Have to Micromanage Read more »

Regionals: You Don’t Have to Micromanage

It’s Q&A time! Question: How do I avoid micromanaging my regional portfolio, but at the same time, ensure things don’t fall through the cracks? Watch the Sprout video answer here: How to Stay in the Loop When Your Portfolio Is Spread Throughout the US Congratulations!…


3 Reasons We Are Ecstatic! Read more »

3 Reasons We Are Ecstatic!

Hip! Hip! Hooray! We are so excited to kick off 2015. Especially because we have THREE secrets we’ve been keeping for a while and today is the day we get to share them with you. Here are a few hints: One of our secrets is…


The Multitasking Myth Read more »

The Multitasking Myth

I recently spoke to a multifamily housing audience on the myths of multitasking. Here are some of the stats I shared: Multitasking leads to a 40% loss in productivity. It takes 50% longer to complete a task when multitasking. Multitasking leads to 50% more errors.…


Home Turf Advantage Read more »

Home Turf Advantage

Let’s talk sports for just a minute. Specifically, home turf advantage. Home advantage describes the advantage that the home team is said to have over the visiting team as a result of playing in familiar facilities and in front of supportive fans. Ok…back to referrals.…


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