March Marketing Planning Session for Apartment Managers
Multifamily peeps!
Let’s start planning your community marketing and retention for March!
Making Your Planning Session Work for You
High Level Monthly Plan
Print the Sprout Idea Calendar. Review and circle a few things you want to do for the month.
Transfer those dates to your blank monthly calendar.
Weekly Focus Plan
Print out your blank weekly calendar.
Use this to kick off a team meeting.
Have each team member take accountability for one portion. You’ll work as a team, but in the end, each person owns their project.
Example:
Monday - Post social media “tag” referral campaign - Alex
Tuesday - Put together outreach packet and visit two preferred employers - Jenny
Wednesday - Print out and post renewal letters for April/May renewals - Suzanne
Thursday - Prep for kids coloring event - Jenny
Friday - Post pictures from event on social - Alex
Use your Sprout Marketing checklist to make sure you cover all the essentials for the month. This includes outreach, renewals, referrals, events, resident notices, and social media.