September Marketing & Retention Ideas for Apartments
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EVENT IDEAS & RESOURCES FOR THE ENTIRE YEAR
SEPTEMBER RESIDENT EVENT IDEAS
COFFEE BAR
It's time to pumpkin spice up your community with a fall-themed coffee bar. For those that already have a coffee bar established, simply add the fall decor and flavors to kick it up a notch.
If you are a community with little to no amenities, you can create this amenity easily just by carving out some table space for a coffee maker and a few extras. Use the fall season to bring more value to your residents!
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READING CORNER
Host a library, book club, or book drive to celebrate Read a Book Day or simply just because!
Library: Encourage your residents to donate their used books to your free resident library. Set it up on an empty table in the community room or add a shelf to an empty corner.
Book Club: Poll your residents online to see if they would want to join a book club. You can select a resident to lead the charge and let them know you'll provide light snacks or wine for their meeting.
Book Drive: Help residents keep their homes tidy while also giving back by hosting a book drive all month long. See if a school, daycare, after-school program, or library will accept the books.
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HEALTHY FALL BREAKFAST
September is Better Breakfast Month. Host a healthy breakfast bar for your residents with coffee, juice, yogurt, granola, and oatmeal. Give it a fall twist by leaning into fall spices like cinnamon, apple, chai, berries, and more.
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Fresh Fruit
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OKTOBERFEST HAPPY HOUR
Oktoberfest is September 17 - October 3.
Have a selection of seasonal brews available to try.
You could even make this an off-site event at a local brewery where residents can simply get a discount by mentioning you.
CHIPS AND DIP BAR
National Guacamole Day is September 16.
Partner with a local restaurant to provide the chips, guacamole, and any other dips for the event.
Make it to-go with bagged ingredients to make at home.
APPLE PICKING
Prime apple harvesting is in mid to late September.
Set up a basket of apples for residents to pick and enjoy.
These also make easy, affordable appreciation gifts just by adding a cute sign.
DREAM BIG - CHALK EVENT
Draw a chalk cloud on the sidewalk and encourage residents to go write their dreams inside.
You can also make this a contest for residents to illustrate their dreams on the sidewalk and let social media decide the winner.
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BONUS: FALL MARKETING, RENEWAL, APPRECIATION, AND WELCOME IDEAS
Pair any of these fall ideas with any of the gift ideas.
MARKETING:
Help prospects fall in love with your community by dropping off tea for two at local businesses while running errands.
RENEWAL:
Ask residents to stay at your community with coffee cake and a renewal letter.
REFERRAL:
Frame your referral flyer next to a basket of apples or apple chips near your mail area. We love mini referral stations!
WELCOME:
Make home a happy place when you pair pumpkin hot cocoa with a fall welcome flyer and note. You can even add a fall mug if your budget allows for it.
RESIDENT APPRECIATION:
Surprise residents with coffee, cookies, and a sweet message at the entrance, after fulfilling a maintenance request, or when anyone visits the office.
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LOOKING FOR A FALL OFFICE MAKEOVER?
HERE’S OUR TIPS TO CREATE A COZY ATMOSPHERE
SPROUT MEMBERS: DOWNLOAD THIS TRENDING REEL FOR SOCIAL MEDIA
Check out our pre-designed video to the right that helps your followers randomly select something off your fall bucket list to do.
What's great about fall bucket list posts is it shows your lifestyle while also engaging your audience.
The more engagement you have, the more likely your content is to be served to your audience.
Sprout Members: Log In To Grab This Ready-To-Use Reel
