Creative Resident Event Ideas To Throw This August

Welcome to the latest episode of "The Multifamily Mix," where we blend apartment marketing and retention with a splash of encouragement. This week…

For those of you who are not yet Sprout members, remember you can always go to TrySproutFree.com for a free sampling of some of the things that we're showing off today. For our members, you can log into your member dashboard and get all the goodies!

 

Here’s all the links Barbara mentions in this week’s episode:


One Event - Three Ways

Neon Block Party

Get ready to light up the night (or make a summer day even brighter) with a Neon Block Party! Embrace the last full month of summer and go out with a bang and create a colorful, unforgettable spectacle. Picture vibrant neon lights, fun music, and a sea of color; the perfect way to dazzle your residents and make summer memories that will last the rest of the year!

>> πŸ›οΈ Get the Entire Affiliate Shopping List HERE


Event #1: Go All Out Neon Block Party

Encourage residents to put on their brightest neon colors and join the fun at a Neon Block Party! This is the perfect way to end the summer with a dazzling light show that will have everyone talking. 


Set up tables with fun neon-themed items like glowing sunglasses, candy, and glow sticks. Provide light refreshments such as neon-colored drinks, fruit, and snacks. If you have a grill area, consider turning the event into a neon BBQ! For communities with a pool, why not make it a neon pool party? Play upbeat music to keep the energy high and ensure everyone has a blast. Go all out the way your community knows how and create a night to remember!


 

Event #2: Grab & Go Gift Grab

These neon gift bags are a fun and vibrant way to add a pop of color to your residents' day! Fill each bag with neon-themed goodies that will delight and surprise. Each gift bag costs less than $3 per gift and can be customized to fit your needs.

Fill the fun, radio-shaped boxes with bright sunglasses, glow sticks, ring pops, and Rubik's cubes. Whether you set up a grab-and-go station or deliver them door-to-door, your residents will love these cheerful and thoughtful gifts, adding a glow-tastic to their summer.

>> πŸ›οΈ Get the Entire Affiliate Shopping List HERE

Event #3: Go Virtual - Talent Show

We know time isn't always as glowing as we want it to be, but you can still bring the neon magic online with a virtual talent show! Invite residents to showcase their unique skills from the comfort of their homes, all while donning their brightest neon outfits.

From singing and dancing to magic tricks and comedy acts, the possibilities are endless. Set up a virtual stage with a neon-themed background and encourage participants to get creative with their performances.


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Customize this Canva event template in our free membership.

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4. Find Your Zen

Promote wellness and tranquility with a Zen Relaxation Day! Offer classes for meditation, yoga, or breathing exercises. Or provide residents with the things they need to find their Zen in the comfort of their own homes such as herbal teas or bath bombs.

>> πŸ›οΈ Get the Entire Affiliate Shopping List HERE


5. Poppin’ Treat Bar

Help residents cool off this summer with ice pops. Simply fill up a cooler or bucket with ice and add your ice pops. It's a perfect event by the pool, at the entrance, or even for marketing at the park.

>> πŸ›οΈ Get the Entire Affiliate Shopping List HERE


6. Back to School Supply Drive

Help students start the school year right with a Back-to-School Supply Drive! Encourage residents to donate essential school supplies like notebooks, pencils, backpacks, and other classroom necessities.

Reach out to local schools and ask about their most needed supplies or current school supply checklist! Set up a collection point and advertise the drive throughout the community.

>> πŸ›οΈ Get the entire Affiliate Shopping List HERE


7. Pickleball Tournament

Who doesn’t love pickleball right now? Get active and social with a pickleball event. Organize a friendly tournament or casual playtime at your community’s court. This fun and engaging sport is perfect for all skill levels and ages, making it a great way to bring residents together. Provide equipment and offer basic instructions for beginners. The event will encourage fitness, friendly competition, and foster new friendships among residents.

>> πŸ›οΈ Get the entire Affiliate Shopping List HERE


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8. Grab-and-Go Coloring Kit

Coloring kits are a fun way to let residents appreciate the joy and relaxation that coloring brings. This grab-n-go set provides a great opportunity to unwind, express creativity, and enjoy this simple, yet fulfilling, activity, no matter your age!

>> πŸ›οΈ Get the entire Affiliate Shopping List HERE


9. Watermelon Crawl

An event to truly celebrate summer: The Watermelon Crawl! Have residents stop by for fresh and juicy watermelon.

>> πŸ›οΈ Get the entire Affiliate Shopping List HERE


10. Grab-and-Go S’mores

Have s’more fun this summer! Bring this classic combination to your community by hosting an indoor, outdoor, or grab-n-go s'more event. Your residents' taste buds will thank you!

>> πŸ›οΈ Get the entire Affiliate Shopping List HERE


11. Community Yard Sale

Turn unwanted items into treasures at a Community Yard Sale! Encourage residents to set up tables and sell their gently used goods, creating a bustling market atmosphere. This event not only helps declutter homes but also promotes sustainability through recycling and reusing items. It’s a fantastic opportunity for residents to mingle, find unique treasures, and foster a sense of community.

>> πŸ›οΈ Get the entire Affiliate Shopping List HERE


12. Guess How Many Wine Corks

Have residents guess how many wine corks are in the jar!

Sprout Members: You can use our picture (we counted for you) and make it even EASIER to do a virtual version!


>> πŸ›οΈ Get the entire Affiliate Shopping List
HERE


✨ Spark Community Involvement and Retention

Pssst, if you're not a member yet, go to TrySproutFree.com and give us a try.

If you are a member, log into the website to start planning your August Marketing!

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A Year in the Life of Emily: How To Create Touch Points That Increase Resident Renewals