Apartment Marketing Ideas

Specializing in Multifamily, Student Housing, & Real Estate

Most Popular Blogs

Resident Retention, Resident Events Barbara Savona Resident Retention, Resident Events Barbara Savona

A Year in the Life of Emily: How To Create Touch Points That Increase Resident Renewals

In today’s rental climate, focusing on resident retention has never been more crucial. And let’s face it…resident turnover is a pain in the you know what! It costs us time and money and leaves you feeling like you’re just spinning your wheels. When we’re faced with turnover we can either hustle to find new residents with flashy move-in offers, or we can double down on creating meaningful connections with the residents who already call our community home. We’re a fan of the latter. Here’s why: Small touch-points can make a big impact.

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Resident Retention Jay Resident Retention Jay

Start Here When Welcoming New Residents

Moving is one of the most stressful things your residents will deal with, so it’s important as property managers, leasing agents, realtors, and leasing professionals that we take the time to make sure we’re doing everything we can help make it a little easier. We need to be empathetic and look for ways that we can delight our residents in unexpected ways when they move into our apartment community.

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Hosted by Barbara Savona, Sprout CEO

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Imagine transforming your property into a community hub with just one simple, innovative event! 🤯 Springs at Lakeline, an incredible Sprout Marketing member, did exactly that by using our exclusive event ideas and designs to create an unforgettable
💚 Sprout Love! 💚 "I absolutely LOVE everything about Sprout. Their Social Media Team has been nothing short of a huge help for me & my company. We are a smaller staff & bigger company & anytime we need assistance with social media
It's okay, you can admit it. Sometimes your favorite residents are the pets. 🐾 (We can't blame you) A great way to appeal to your current pet-owning residents, as well as prospects (and paw-spects) looking for their new home is by incorporating pet
It's Friday which means we're all reflecting on how the week went. Chances are, there are some things that you would like to do better next week. 🫠 Maybe you didn't hold your work/life boundaries and you burnt yourself by Tuesday afternoon. Maybe
✨🌿 Sprouter Spotlight Featuring: Vantage at Helotes 🌿✨ We're excited to showcase how Vantage at Helotes brought this event to life! From planning to execution, they created an unforgettable experience for their residents that truly captured the sp
💬 Member Feedback 💬 "I love this platform. I am not big on being creative and this helps open my creative mind to different ways to get my complex out there and noticed as as well as help me get my residents more involved in our events and I