January Marketing and Events for Apartment Communities
JANUARY RESIDENT EVENT IDEAS
LEVEL UP EVENT SERIES
The new year is a great time to level up every aspect of your residents' lifestyle and your apartment can be at the center of their personal success.
Host an event series over the course of a week (ideas below), or the entire month, that pinpoints different areas where your residents can improve the quality of their life.
Reading: Book Exchange or Book Club
Fitness: Yoga, Pilates, or HIIT
Cooking: Cooking Class or Cooking Kit
Goals: Vision Board Crafting
Adventure: Off-Site Event at Local Favorite
Mindfulness: Meditation
Self Care: Self-Care Kit
Trending: Matcha Bar or Kit
Bring it to life with…
Basics (In Person or To Go)
Reading
Fitness
MEMBERS: ACCESS THE FULL MAGAZINE TO GET ALL THE LEVEL UP IDEAS AND DESIGNS. NOT A MEMBER? UPGRADE!
I SMELL SNOW HOT COCOA STATION
Who says something simple like hot chocolate can't make an impact? We're here to show you that something as cheap and easy as hot cocoa can be decadent. It's all about how you present it.
Start with the typical hot cocoa packets and toppings like marshmallows and peppermint. Then build upon that with extra mix-ins, decorations, and a cute backdrop.
Bring it to life with…
Snowflakes and Fake Snow
Wood Village (Similar)
Marshmallows, Andes Mints, Crushed Peppermint, Syrups and, Sauces
*Amazon affiliate links included
OTHER GREAT EVENTS
Trivia Night
Fitness Class
Festive Celebration
Concession Stand
Pie Bar
Community Library
Spa Night
Bagel Bar
Dress Your Pet
MARKETING AND RETENTION TAGLINES TO KICK OFF THE NEW YEAR
PAIR WITH SOME POPCORN
Marketing: We're Poppin'
Referral: Life Is Butter With Friends
Renewal: Pop In
PAIR WITH SWEET TREATS
Marketing: Live The Sweet Life
Referral: Thanks For Being Your Sweet Self
Renewal: Please Renew
FRESH START
Marketing: Level Up Home
Referral: Share The Love
Renewal: Home Is Where The Heart Is
