Multifamily Mindset:Setting Goals That Stick

Habit vs. Achievement Goals: The Multifamily Mix for Success

Welcome to the latest episode of the "Multifamily Mix," where we blend apartment marketing, retention, and a splash of encouragement! I’m Barbara Savona from Sprout Marketing, here to stir up some fresh ideas and innovations in multifamily living.

Multifamily Podcast Marketing, Retention, Training

🌟 New Year, New Goals: A Fresh Start for Success

As we step into 2024, it's the perfect time to reflect and set personal and professional goals. The quiet time at year's end offers a chance to evaluate past actions and plan for the year ahead. Whether you’re a property manager, leasing agent, or part of a corporate team, setting clear goals is crucial for growth and success.

🎯 Understanding Achievement vs. Habit Goals in Property Management

Achievement Goals: These are specific, time-bound targets like hitting occupancy rates or budget goals. They're clear-cut and require a realistic timeframe and strategy.

Habit Goals: These are ongoing practices aimed at shaping your identity and daily actions. For instance, for a property manager, it could be having meaningful interactions with residents daily.

✅ Strategies for Success: Setting and Achieving Your Goals

  • Be Specific and Realistic: For achievement goals, clarity and realism are key. Break down your goals into manageable steps and keep the timeline achievable.

  • Flexibility in Strategy: While being firm on outcomes, be open to changing tactics if initial plans don’t gain traction.

  • Embrace the Identity of Your Goals: Habit goals should become part of your identity, like being a diligent follower-upper or a committed walker.

  • Use Tools and Trackers: Employ KPIs, dashboards, habit trackers, and consistent check-ins to stay on course.

  • Balance and Focus: Avoid overwhelming yourself by not taking on too many goals at once. Focus on a couple of key areas each quarter.

  • Celebrate Progress: Acknowledge and celebrate small victories to keep motivation high.

📣 A Pep Talk for Property Managers

Property management is challenging, and it's essential to acknowledge the hard work you put in. Remember, setting goals that focus on your well-being and growth is as important as professional achievements. By showing up for yourself and consistently working towards your goals, you build real confidence and pave the way for a successful career.

🌈 Looking Ahead: Wellness in the Workplace

Next week, we'll dive into balancing wellness and work success, discussing strategies for living a well-rounded life while excelling in your role.

That’s a wrap for today's episode of the "Multifamily Mix"! Keep shaking things up in your community, career, and life. See you next week for more insights and inspiration!


PDF DOWNLOAD - Modern Edition: The Apartment Leasing Handbook
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PDF DOWNLOAD - Modern Edition: The Apartment Leasing Handbook
$29.00

This product is for a digital file only, no physical items will be sent or mailed.

Introducing the Modern Edition Sprout Apartment Leasing Handbook! From goal setting, email tips, virtual and self-guided tour guidelines, social media checklists and more - the Modern Edition of The Apartment Leasing Blueprint is the ultimate survival guide for leasing professionals.

What can you expect to find in your blueprint?

  • Morning Checklist - What to do before the doors open

  • NEW: Big Three Goal Setting

  • Dress & Grooming Guidelines

  • NEW & EXCLUSIVE: Working Virtual Tips + The Art of Email Updates

  • What Will Fit in My Apartment

  • Neighborhood Guide

  • Asking the Right Questions - List of the Best Questions to Ask

  • Telephone Techniques

  • Overcoming Common Objections

  • Ideas for Closing the Sale

  • NEW: Virtual and Self-Guided Tour Tips

  • Leasing Online & Email Etiquette

  • NEW: Social Media Checklist

  • NEW & EXCLUSIVE: Camera Tips

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Sprout Leasing Blueprint Video Series
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Sprout Leasing Blueprint Video Series
$150.00

A SPROUT MARKETING TRAINING: Comprehensive Sprout Leasing Blueprint

This video series is the ultimate webinar to learn everything you need to know about apartment leasing. The Sprout Leasing Blueprint is a compilation of 25 videos from the Sprout team covering all the leasing basics you need to know from how to prepare for the day, telephone techniques, building a customer connection, virtual tours, overcoming objections and so much more.

This is the perfect purchase for managers who want a hands-free training to get their team up to scratch. Let Sprout lighten the load and get your team prepped to become superstar leasing agents.

This webinar provides you access to a webpage with 25 videos including the following below:

  • 1 Introduction Training Video

  • 1 Ready For Business Training Video

  • 9 Telephone Technique Training Videos

  • 3 In-Person & Virtual Touring Training Videos

  • 4 Overcoming Objections Training Videos

  • 6 Closing The Sale Training Videos

  • 1 Follow-Up Video

  • ADDED VALUE: Printable Question Ideas Download

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Thriving in Property Management: 6 Top Wellness Strategies & Expert Experiences

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January Resident Retention & Event Ideas