Multifamily Professionals, You Got This: A 12-Pack of Ideas to Help You Cope & Hope Amidst COVID-19
Amy K Dilisio, Rommel Anacan, Heather Blume & Barbara Savona share an uplifting message with an actionable plan.
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Amy Kosnikowski Dilisio
STAY OPTIMISTIC & GROUNDED
Adaptability & Acceptance
You have a new role for right now so find comfort there
What do I have control over? What can I do?
Routine is comfort
Back to the Basics of Life: What Really Matters
What fuels me and feeds me every day?
Quality time
Daily disciplines
New memories and routines being created
Grace & Gratitude
Giving myself grace and permission to not be ok
Asking for what I need
Gratitude - being thankful and appreciation
Keep in touch with Amy Kosnikowski Dilisio:
IG: @AmyKDilisio
704.781.7048 or 704.996.0510
Heather Blume from Behind the Leasing Desk
It's okay if you're not okay - trauma responses vary from person to person
Refocusing and processing strategies
Power of a pause and breathing
Let yourself feel it
Connect with a person you care about/who cares about you
Ask what is making you feel "off"
Pets are powerful aides
Indulge in simple pleasures
Ignore the overly negative memes out there regarding said indulgences. You’re not a fatty, and you’re not a drunk-y. You’re human. The binge is normal.
Keep a list of 3 focus points for the day
Take a break and leave your desk
Allow yourself a bad 5 or even 10 minutes - Processing a moment of weakness leads to a replenishment of your strength
We all feel that helplessness and desire to help somehow.
Look for the good and try to replicate it for yourself and your community
Keep in Touch with Heather Blume:
Rommel Anacan
Don’t Make Permanent Decisions Based on Temporary Situations (In other words don’t let fear and anxiety drive the bus!)
Some examples:
In your career
In your finances
In your relationships
Before you make a major decision PAUSE, REFLECT get GUIDANCE from a WISE MENTOR
Great Moments Are Built on Great Opportunity
Moments like this reveal many things
Opportunity to reflect on the past, focus on the present and dream for the future
Pause and ask, “What are the opportunities that are in front of me?”
Micro: With your residents. Better or worse?
In your career-Elevate your profile? Develop a positive reputation. Be seen. Get noticed.
Be creative
Be open
Be wild
Give yourself permission to fail
Then, take a step!
Over time those steps build up where you’ll be able to be the point in your life when you say, “That is where everything shifted in a mighty way!”
Help Other People Do These Same Two Things!
Keep in touch with Rommel Anacan
Contact Info:
Email: rommel@rommelanacan.com
IG: @rommelanacan
FB: facebook.com/relationshipdifference
Barbara Savona of Sprout Marketing
Master the Pivot with a Minimal Viable (Potent) Dose
Pivot: Our feet stay planted in what we know, we make minor adjustments to new circumstances
Basics won’t change and they will be important
Actions to retain current residents
Actions to attract new residents (It’s ok to sell right now, uptick in online traffic, FB, IG - people might be sick of their spouse, sick of their home, sick of their neighbors, and disappointed at how their community handled the crisis)
Retaining great talent
Identify the Minimum Viable Dose (Don’t do a full 360 all at once)
Attention + Influence (Consistently)
Retention Through Personalization While Conserving Mental Bandwidth
This is an opportunity for you to stand out as a lifeline to your residents and a trusted source
Communicate often
Pick your platform
Pick your time
Make it feel personal
Loom - Videos & Email Templates
FAQ’s
Emergency Maintenance
Why Amenities Are Closed
Rent Questions
Virtual Tours
Follow Up
Team Updates
Decide Now What the Other Side Looks Like for You
How adaptable are you? What skills did you pick up? Growth sometimes is forced upon us, but we still grow
What parts of normal do we not want to go back to?
What will be the new “normal” of operations
Keep in Touch with Barbara Savona | Sprout Marketing | www.WatchYourBusinessSprout.com
barbara@watchyourbusinesssprout.com
IG: Sprout Marketing
*Use code SPROUT75 for $25 off membership. Limited time.