Apartment Marketing Ideas

Specializing in Multifamily, Student Housing, & Real Estate

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January Resident Events That Build Community and Create Marketing Opportunities

12 Must-Try December Events to Delight Your Residents

How to Maximize Resident Events: Making Every Moment Count

Batch Like a Boss: The Social Media Strategy Every Property Manager Needs

Jay 11/19/19 Jay 11/19/19

Break Through The Noise With Captivating Apartment Marketing

It’s no surprise that attention spans today aren’t what they used to be. Studies say that in 1920 the average attention span was 20-minutes. Today? Eight seconds...the same as a goldfish. As a property manager trying to market your apartment community, this fact should stop you in your tracks. Breaking through the noise of day to day life is a real challenge. Twenty years ago, we were just trying to stand out from the competition with nice curb appeal and a good photo in our For Rent ad. But today’s online world has created a new set of complicated problems for apartment marketers. Your community is no longer just competing with other communities. You are competing with EVERYTHING for your customer’s attention.

Location Matters: How to Market Your Apartment's Location

The location of your apartment community matters. Put it to work for you to increase your occupancy. We’re sharing some location campaigns and marketing slogans that help your prospective renters imagine living at your apartment community!