In today’s rental climate, focusing on resident retention has never been more crucial. And let’s face it…resident turnover is a pain in the you know what! It costs us time and money and leaves you feeling like you’re just spinning your wheels. When we’re faced with turnover we can either hustle to find new residents with flashy move-in offers, or we can double down on creating meaningful connections with the residents who already call our community home. We’re a fan of the latter. Here’s why: Small touch-points can make a big impact.

The December edition of SproutMonthly: The Apartment Marketing Magazine is full of creative winter apartment marketing and resident event ideas. Plus, take a peek at our Ultimate Gift Guide for Property Management.

Easy apartment gift ideas for fall. On a tight budget? No problem! Several of these gifts come in under $3.00 each! Make your residents smile this month with these ideas.

We’ve got 4 retention ideas for your apartments, and they’re all EASY-AS-PIE! These budget friendly events, renewal thank you ideas and welcome home gifts are sure to make a good impression with your residents. We’ve even included a shopping list and Canva-compatible templates for you to use at your community.