How do you create a company culture that wants to work and make big goals happen? How do you have a team succeed during difficult times?

Learn from a manager, who considers herself an entertainer first, what it takes to really lead.

What does it take to be a stellar apartment leasing agent? This week we are talking about 8 steps to become a kick-butt leasing agent THIS WEEK. Working on communication skills, knowing your competitors, and getting to know the ins and outs of your neighborhood will give you the edge you’re looking for in the multifamily industry. Check out all ten suggestions.

If you're a property manager or leasing agent that has felt in a bit of a quarantine funk with regards to your health, you are not alone. I felt the exact same way as this whole mess started. Quickly I realized I need a plan to focus on my health. Today, I’m sharing my journey in working with a health coach to lose 10 lbs and gain so many more benefits. Tune in.

As a multifamily professional you are an extension of your community. So your dress and grooming reflect on your community. Is it possible to build a professional wardrobe on a budget? YES! Looking professional doesn’t have to break the bank. In this article, we share 8 principles to build a small, but mighty wardrobe and 9 tops that go from the leasing office to happy hour. Property managers, assistant managers, and leasing professionals…this is for you, ladies!

As a former property manager, I know the increasing demands placed on onsite teams to operate an apartment community. When you are responsible for a multimillion-dollar multifamily asset, you have to focus on leasing apartments, retaining residents, maintenance requests, owner reporting, dealing with staff turnover and so much more. It’s no wonder, property managers often feel overwhelmed in their role. That’s why when we set out to create The Sprout Marketing Membership we focused on how to make marketing and retention simple and actionable for time-starved managers, leasing agents, assistant managers, regional supervisors, and marketing directors. Our program is budget-friendly and focuses on increasing apartment occupancy and retention rates through consistent outreach, follow up, referrals, renewals, resident engagement, social media campaigns, and more.

This podcast episode will help anyone in multifamily - whether onsite or on the supplier-side- to dream big, and get to your goals! Elizabeth Francisco, President of ResMan, shares how she got funding for ResMan, how to utilize apartment association events to build your career, and when to know if you need to move on to another opportunity. Tune in.

Elizabeth Francisco is the President and Co-Founder of ResMan, a property management software for multifamily. With over 25 years experience in multifamily, she shares knowledge and experience of a career in multifamily. ResMan is a hugely successful company and Elizabeth Francisco has been at the center since the beginning. Property managers and leasing agents in multifamily will benefit!

Pandemics are stressful. How are you managing your stress? Are you feeling the effects of working from home, stress from raising kids, or physically unhappy? We got you. Join a conversation with a psychiatrist and brain coach : Dr. Nadia Bening, MD for easy ways to manage and decrease stress. Find out WHY stress happens and what it does to your body at a cellular level and what we can do to help.

Nothing is off-limits in this conversation! Kate shares her journey, some foundational principles that have shaped her career, and how she ultimately landed her dream role as an apartment developer - combining her many passions and talents!

I know you will benefit from the conversation! Listen to the audio below or check out the video for a full experience and SO many more laughs.

Moms have taken on new jobs during quarantine for their family - becoming teachers, full-time caregivers, some are sole providers - all the while balancing their anxieties and stress during an unpredictable time and still keeping up with a demanding career in multifamily housing.

How are they meeting the challenges?

I wanted to know, so I reached out to a few of my friends and colleagues in our industry and I’m so excited to share insights from each of them about handling challenges and overcoming obstacles.

I launched Sprout Marketing having zero ideas of what it would turn into. I am grateful for the success it’s had, but If I were starting over, I would tackle things a little differently and I’m giving you the insider info you need to start a business successfully. Here are some practical steps and tips you can use when turning your side hustle into your main hustle.

I’ve been looking forward to this conversation! As this COVID-19 situation unfolded we were all glued to social media. From an outside perspective, I’ve seen RedPeak really jump into action and I admire their communication with their internal team and the initiatives they’ve put together with their residents.

A good leader is a combo of being intentional and being consistent. And it may feel impossible during this time when things are changinag literally from hour-to-hour. Lauren and I hired a business coach. And it was probably the best business decision to date that we’ve made. Here are some things we learned from our business coach.

This one is for all our property managers and real estate agents. Do you still have a job right now? Are you hoping you’ll have a job after the pandemic? Use these ways to boost your career so that you will thrive in your work and truly future-proof your career! Invest time and energy now, to reap the benefits later. These ideas range from quick and free to a small investment.