Apartment Marketing Ideas
Specializing in Multifamily, Student Housing, & Real Estate
Most Popular Blogs
Dress for Success on a Budget: 9 Tops Under $27 That Go From Business to Dressy Casual
As a multifamily professional you are an extension of your community. So your dress and grooming reflect on your community. Is it possible to build a professional wardrobe on a budget? YES! Looking professional doesn’t have to break the bank. In this article, we share 8 principles to build a small, but mighty wardrobe and 9 tops that go from the leasing office to happy hour. Property managers, assistant managers, and leasing professionals…this is for you, ladies!
#34- Funding, Mentors, and Tough Self-Talk with Elizabeth Francisco, President & Co-Founder of ResMan (Part 2)
This podcast episode will help anyone in multifamily - whether onsite or on the supplier-side- to dream big, and get to your goals! Elizabeth Francisco, President of ResMan, shares how she got funding for ResMan, how to utilize apartment association events to build your career, and when to know if you need to move on to another opportunity. Tune in.
#33 - Building ResMan: A Story of Resilience with President & Co-Founder Elizabeth Francisco (Part 1)
Elizabeth Francisco is the President and Co-Founder of ResMan, a property management software for multifamily. With over 25 years experience in multifamily, she shares knowledge and experience of a career in multifamily. ResMan is a hugely successful company and Elizabeth Francisco has been at the center since the beginning. Property managers and leasing agents in multifamily will benefit!
#30 - The Kate Good Story: From Leasing Consultant to Apartment Developer
Nothing is off-limits in this conversation! Kate shares her journey, some foundational principles that have shaped her career, and how she ultimately landed her dream role as an apartment developer - combining her many passions and talents!
I know you will benefit from the conversation! Listen to the audio below or check out the video for a full experience and SO many more laughs.
#22 - Putting People at the Center of Operations with Jared Miller, RedPeak COO
I’ve been looking forward to this conversation! As this COVID-19 situation unfolded we were all glued to social media. From an outside perspective, I’ve seen RedPeak really jump into action and I admire their communication with their internal team and the initiatives they’ve put together with their residents.
#21 - Practical Ways to Lead & Motivate Your Teams Today
A good leader is a combo of being intentional and being consistent. And it may feel impossible during this time when things are changinag literally from hour-to-hour. Lauren and I hired a business coach. And it was probably the best business decision to date that we’ve made. Here are some things we learned from our business coach.
Multifamily Professionals, You Got This: A 12-Pack of Ideas to Help You Cope & Hope Amidst COVID-19
Multifamily housing professionals nationwide are being impacted by COVID-19. The strain it has caused many property managers, leasing professionals, regional managers and maintenance technicians has been massive. This webinar is a 12-pack of ideas to help you cope and hope amidst the Coronavirus. Join industry friends Amy Kosnikowski Dilisio, Rommel Anacan, Heather Blume and Barbara Savona for this dose of encouragement and motivation.
How to do a virtual apartment tour
COVID-19 is here and VIRTUAL Tours are essential now. Become the new expert at Apartment and Real Estate Virtual Tours with these tools. No in-person tours are allowed, but that doesn't mean that we can't still do amazing tours that will lease that apartment and sell that home quick! Get educated with this free desktop and mobile app, Loom. Email or text your virtual tours to prospects instantly.
Why You Should Say Sorry to Your Residents..Even When You Don’t Want To
Saying I’m sorry to your residents isn’t always easy, especially when you don’t feel you are in the wrong. In today’s climate, residents are frustrated and scared and it’s causing them to act out. Guess who usually bears the brunt? You guess it…property managers and their teams. But with teams feeling the pressure, it’s easy to get defensive. How you respond can either help diffuse the situation or ignite an even bigger fire. Saying “I’m sorry” has become an even more important skill to master amidst the COVID-19 epidemic. Rommel Anacan is sharing what to do and more importantly, WHAT NOT TO DO, when it comes to apologizing.
13 Tips From a Teacher of 30 Years for Homeschooling Your Kids During Corona Virus Quarantine + Free Resources
With all the craziness that the coronavirus pandemic has caused, many parents have been thrown into homeschooling and are feeling a little in over their heads. We asked a veteran teacher of 30 years what her tips were to all those overwhelmed parents for homeschooling their kids like a pro. She gave us practical ways to teach your kids that make learning fun and help you gain some sanity in the chaos. She also gave us a list of free websites and printables that parents can use as free resources during this time.
#15- How to Continue Operating Your Apartment Community During Coronavirus Pandemic
How can management companies and property managers prepare for communicating with their residents as further restrictions may be imposed? Check out our step-by-step guide for communication, maintenance preparation and notices to share with your residents.
How to Continue Operating Your Apartment Community During Coronavirus Pandemic
With a sense of uncertainty looming and changes coming at us every minute, how can property managers and management companies prepare for continued changes? This article discusses practical steps to continue operations at your community during the Coronavirus pandemic.
#12 - Tony Sousa: The Employee Whisperer, Candidate Hacker
In this episode of Marketing Home, Marketing You I interviewed Tony Sousa to get insight on all things personal branding and employee retention. Cultivating a positive personal brand is important in adding value to yourself that makes you more valuable to your workplace. Tony also gives tips on how to recruit, hire, and retain employees that are high quality and add value to your apartment community. He also gives insight on what makes a good interviewee and allows you to stand out from the other candidates being interviewed.
#10 - “Stop Yelling at Me!” Dealing with Jerky People
Communication is a skill that everyone know they need, but not many people have taken the time or put in the effort to actually hone the skill so that they can use it to help them succeed. Rommel Anacan, president and founder of “The Relationship Difference”, gives us tips and tricks on how to learn your communication style and how to respect others’ communication styles. This is especially important if you are in a management position. As a property manager, leasing agent, or real estate professional communication skills are of upmost importance.
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