Posts tagged Emotional Marketing
#29 - Multifamily Moms: Meeting the Challenges of Quarantine
#29 - Multifamily Moms: Meeting the Challenges of Quarantine

Moms have taken on new jobs during quarantine for their family - becoming teachers, full-time caregivers, some are sole providers - all the while balancing their anxieties and stress during an unpredictable time and still keeping up with a demanding career in multifamily housing.

How are they meeting the challenges?

I wanted to know, so I reached out to a few of my friends and colleagues in our industry and I’m so excited to share insights from each of them about handling challenges and overcoming obstacles.

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Personal Development, PodcastSprout Marketingmultifamily marketing, marketing tips, social media marketing, Social Media, Emotional Marketing, mental health, covid, corona, coronavirus, mom, multifamily mom, parenting, parents
8 WAYS TO BOOST YOUR CAREER DURING THE QUARANTINE
8 WAYS TO BOOST YOUR CAREER DURING THE QUARANTINE

This one is for all our property managers and real estate agents. Do you still have a job right now? Are you hoping you’ll have a job after the pandemic? Use these ways to boost your career so that you will thrive in your work and truly future-proof your career! Invest time and energy now, to reap the benefits later. These ideas range from quick and free to a small investment.

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Personal DevelopmentGuest Usermultifamily marketing, marketing tips, social media marketing, Social Media, Emotional Marketing, mental health, covid, corona, coronavirus
Multifamily Professionals, You Got This: A 12-Pack of Ideas to Help You Cope & Hope Amidst COVID-19
Multifamily Professionals, You Got This: A 12-Pack of Ideas to Help You Cope & Hope Amidst COVID-19

Multifamily housing professionals nationwide are being impacted by COVID-19. The strain it has caused many property managers, leasing professionals, regional managers and maintenance technicians has been massive. This webinar is a 12-pack of ideas to help you cope and hope amidst the Coronavirus. Join industry friends Amy Kosnikowski Dilisio, Rommel Anacan, Heather Blume and Barbara Savona for this dose of encouragement and motivation.

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Multifamily Training, Personal DevelopmentSprout Marketingmultifamily marketing, marketing tips, social media marketing, Social Media, Emotional Marketing, mental health, covid, corona, coronavirus, webinar, Anne Sadovsky, amy kosnikowski, rommel anacan, heather blume
Finish 2019 Strong with These Ready-To-Download Marketing Tools!
Finish 2019 Strong with These Ready-To-Download Marketing Tools!

We’re winding down 2019 (like, what?? How did this happen so quickly?) and as we always say at Sprout, this is not the time of year to take your foot off the gas, but rather keep going and finish the year strong.


We know that the end of the year can feel even more busy than usual but we don’t want you to neglect planning for this last month of the year. In fact, this is a great time to celebrate creative holidays with your residents while they’re already in the mood to celebrate. This season is also a great time to get out there and do some outreach marketing around your community. 

If you want to make your marketing efforts as easy as possible, while still being effective, then these done-for-you bundles in our Sprout Shop is the way to go. Couple those bundles with a FREE download of our Creative Holiday Calendar and you’re GOLDEN for the rest of the year.

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MarketingGuest Usermarketing tips, marketing, Multifamily Marketing, Memorable Marketing, marketing mix, Emotional Marketing, Competitive Market, apartment marketing, Apartment Marketing Ideas, Apartment Marketing, Sprout Marketing, Leasing Basics, Leasing, Leasing Agent, leasing professional, apartment manager, apartment ideas, apartment marketing ideas, multifamily, Property Management, property manager, december, easyComment
Break Through The Noise With Captivating Apartment Marketing
Break Through The Noise With Captivating Apartment Marketing

It’s no surprise that attention spans today aren’t what they used to be. Studies say that in 1920 the average attention span was 20-minutes. Today? Eight seconds...the same as a goldfish. As a property manager trying to market your apartment community, this fact should stop you in your tracks. Breaking through the noise of day to day life is a real challenge. Twenty years ago, we were just trying to stand out from the competition with nice curb appeal and a good photo in our For Rent ad. But today’s online world has created a new set of complicated problems for apartment marketers. Your community is no longer just competing with other communities. You are competing with EVERYTHING for your customer’s attention.

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MarketingGuest Usermarketing, Multifamily Marketing, Memorable Marketing, marketing ideas, marketing mix, marketing tips, Emotional Marketing, Competitive Market, Apartment Marketing Ideas, apartment marketing, online marketing, Sprout Marketing, outreach marketing, Facebook Marketing, Property Management, property manager, Leasing Basics, Leasing, Leasing Agent, leasing professional, Leasing Tips, apartment leasing consultantComment
Four Fatal Flaws in Apartment Marketing...And How To Fix Them!
Four Fatal Flaws in Apartment Marketing...And How To Fix Them!

A lot of time, energy and money are spent on apartment marketing. Most of it (sigh) doesn’t work. 

After working with thousands of multifamily professionals, we’ve seen some patterns emerge. So today we are breaking it down and identifying the top FOUR flaws in apartment marketing…and the way to fix them.

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Sprout Marketingmarketing, Multifamily Marketing, Memorable Marketing, marketing ideas, marketing mix, Emotional Marketing, apartment leasing consultant, apartment manager, Apartment Marketing Ideas, Apartment Marketing, Leasing Basics, Leasing Tips, leasing professional, Property Management, property manager
Outreach Marketing to Teachers: Back to School Edition
Outreach Marketing to Teachers: Back to School Edition

Teachers work seriously hard for the money and I LOVE giving back to them. I’m talking about pairing goodies that give back to teachers and at the same time, attract these hard working professionals to your community. So, let’s think about how you can market to teachers, school districts, and faculty staff.

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MarketingSprout MarketingSprout Marketing Apartment Marketing Ideas, apartment leasing agent tips, Leasing Basics, multifamily, apartment leasing tips, Apartment Marketing, Multifamily Marketing, Multifamily, Leasing, Leasing Tips, Competitive Market, Real Estate, Sprout Marketing, Emotional Marketing, Renting Apartments, Property Manager, Leasing Agent, Property Management, Memorable Marketing, Resident Retention, Lifestyle Photography, teacher, school
9 Seconds to Grab Your Prospect's Attention...3 Tips to Make it Happen
9 Seconds to Grab Your Prospect's Attention...3 Tips to Make it Happen

Q: “Barbara, I've attended several courses that you presented. I have a question for you. With competition being so fierce, do you have any quick tips on best practices when it comes to marketing? Best, Sarah from Indiana."

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MarketingSprout MarketingSprout Marketing Apartment Marketing Ideas, apartment leasing agent tips, Leasing Basics, multifamily, apartment leasing tips, resident retention, Apartment Marketing, Multifamily Marketing, Multifamily, Leasing, Leasing Tips, Competitive Market, Real Estate, Sprout Marketing, Barbara Savona, Emotional Marketing, Renting Apartments, Property Manager, Leasing Agent, Property Management, Memorable Marketing, Resident Retention, Lifestyle Photography