#61 - Your Minimalist Apartment Community Brand Must-Haves

Podcast, MarketingSprout MarketingJune 15, 2021apartment marketing podcast, apartment business cards, Apartment Marketing Ideas, Apartment Marketing, apartment logo design, apartment marketing stickers, apartment marketing brochure design, apartment marketing floor plans, apartment marketing handouts, logo design, branding

#53- Building a Sense of Community in a No-Touch World

Social Media, Podcast, Multifamily Training, Resident RetentionBarbara SavonaFebruary 25, 2021property manager, Sprout Marketing, pandemic marketing, social distance, social media marketing, Apartment Marketing, health, community

#52-8 Steps to Become a Kick-Butt Leasing Agent in Just One Week

What does it take to be a stellar apartment leasing agent? This week we are talking about 8 steps to become a kick-butt leasing agent THIS WEEK. Working on communication skills, knowing your competitors, and getting to know the ins and outs of your neighborhood will give you the edge you’re looking for in the multifamily industry. Check out all ten suggestions.

Multifamily Training, Personal Development, PodcastGuest UserFebruary 18, 2021Sprout Marketing apartment marketing podcast, Apartment Marketing Ideas, apartment leasing agent, apartment leasing training manual, Apartment Marketing, apartment leasing tips, apartment leasing training, apartment leasing consultant, apartment manager, apartment leads, apartment leasing phone scripts, apartment leasing scripts, apartment leasing agent training, Apartment marketing, apartment marketing, apartment leasing 101, apartment marketing tips, apartment leasing agent interview questions, apartment leasing agent tips, apartment ideas, apartment leasing, apartment leasing closing techniques, apartment leasing agent certification, apartment leasing agent interview, marketing home marketing you, marketing ideas for apartments, marketing home, marketing ideas, Marketing, marketing tips, marketing, marketing director, Leasing Agent, Leasing Tips, leasing agent, Leasing, leasing tips, leasing professional, leasing blueprint, Leasing Basics, leasing agent tips, leasing 101, leasing apartments, apartment leasing agent dress code, leasing, apartment leasing tips and tricks, apartment marketing training, Apartment Marketing Training, leases

Finish 2019 Strong with These Ready-To-Download Marketing Tools!

We’re winding down 2019 (like, what?? How did this happen so quickly?) and as we always say at Sprout, this is not the time of year to take your foot off the gas, but rather keep going and finish the year strong.

We know that the end of the year can feel even more busy than usual but we don’t want you to neglect planning for this last month of the year. In fact, this is a great time to celebrate creative holidays with your residents while they’re already in the mood to celebrate. This season is also a great time to get out there and do some outreach marketing around your community.

If you want to make your marketing efforts as easy as possible, while still being effective, then these done-for-you bundles in our Sprout Shop is the way to go. Couple those bundles with a FREE download of our Creative Holiday Calendar and you’re GOLDEN for the rest of the year.

Four Fatal Flaws in Apartment Marketing...And How To Fix Them!

A lot of time, energy and money are spent on apartment marketing. Most of it (sigh) doesn’t work.

After working with thousands of multifamily professionals, we’ve seen some patterns emerge. So today we are breaking it down and identifying the top FOUR flaws in apartment marketing…and the way to fix them.

Sprout MarketingOctober 17, 2019marketing, Multifamily Marketing, Memorable Marketing, marketing ideas, marketing mix, Emotional Marketing, apartment leasing consultant, apartment manager, Apartment Marketing Ideas, Apartment Marketing, Leasing Basics, Leasing Tips, leasing professional, Property Management, property manager

How To Actually Make Your Apartment Marketing Quick, Easy, And Effective

Let’s face it, property managers are some of the busiest people on the planet. And while you’d love to think you can do it all (and sometimes you try), you simply don’t have time for overly complicated marketing and retention plans. Most marketing never even makes it out the door because it’s too time consuming to execute.

MarketingGuest UserOctober 15, 2019marketing, Multifamily Marketing, multifamily, Property Management, property manager, Apartment Marketing, Apartment Marketing Ideas, Apartment Marketing Training, Leasing Agent, Leasing, leasing professional, Leasing TipsComment

Questions You Need To Be Asking To Get More Attendance At Resident Events

When resident events are a hit, boy they are a HIT and it makes your property manager heart beam with pride, right? It’s when resident events are…less than stellar, that we get discouraged and start to wonder what we can do differently to ramp up the attendance. We’re here to tell you some tips on how to do just that!

Guest UserSeptember 25, 2019marketing, Multifamily Marketing, marketing ideas, marketing mix, Apartment Marketing, Apartment Marketing Ideas, Leasing, Leasing Agent, leasing, Leasing Tips, leasing professional, Property Management, property manager, resident events, resident attendance Comment

How To Turn Breakfast Biscuits Into More Dough For Your Apartment Community

If you haven’t heard already, this month is better breakfast month! This is a fun monthly theme that you can use to create unique resident events and outreach initiatives, but it’s also the perfect month to push your community’s health and wellness facilities. If you’re a community that is in an area of town where fitness is the new fad, or if you have an on-site workout space that would make Dwayne “The Rock” Johnson drool, now is the perfect time to show it off!

FB Live: Big Ways To Sell A Small Floor Plan

We’ll be real honest, selling smaller floor plans can be tricky. No one loves to hear a prospect say, “Oh wow, this apartment is so small.” But, when you hear that, that’s when it’s your chance to sell the lifestyle that comes with living in a smaller space.

Guest UserSeptember 13, 2019marketing, Multifamily Marketing, marketing ideas, Apartment Marketing Ideas, Apartment Marketing, Leasing Basics, Leasing, Leasing Agent, Leasing Tips, leasing professional, apartment leasing consultant, property manager, Property Management, Real Estate Comment

Why Your Brain Needs You To Take A Walk

For a lot of us, it’s our nature to work as long and as hard as possible, sometimes (most of the time) to the detriment of our own wellbeing. We put in overtime, we cut lunch short, we keep pushing back the time we say we’re heading home, and oftentimes that behavior can be justified because we are busy people. But I’m here to tell you, busy doesn’t justify sacrificing your well being both physically and mentally.

Guest UserAugust 27, 2019business 101, business, business strategy, Leasing, Leasing Agent, marketing, Multifamily Marketing, Apartment Marketing, Property Management, property manager, apartment managerComment

The 5 Resources You Need In Your Marketing Mix

As a property manager, leasing agent, or really any role we have in life there always seems to be an over abundance of to-do lists that need to be finished, items to be bought, and projects that need to be finished. With all that going on at once it can be hard to keep everything straight. Sprout has tons of resources to make your life easier. (One of our favs is the Daily Dose ideas our members rave about.) BUT, did you know that we also have other printable resources you can use to help keep your life organized?!

Guest UserAugust 21, 2019business 101, business strategy, business, Leasing, marketing, Multifamily Marketing, 5 Resources, marketing mix, Property Management, property manager, Leasing Agent, multifamily, Property Manager, Apartment Marketing Ideas, apartment leasing consultant, Apartment MarketingComment

How To Give Yourself More Space By Creating More Boundaries

Working within healthy boundaries that we set for ourselves sounds good but often times we don’t take the time or effort to put them into practice and stick to them. Boundaries are meant to be set up to be constructive, not destructive so there’s no need to be scared of them! To get some help with how to pick a boundary and stick to it, we asked the famous Casey Van Zandt for some coaching, and as always, boy did she deliver!

Guest UserAugust 7, 2019business 101, business, business strategy, Leasing, Leasing Agent, property manager, Apartment Marketing, marketing, Multifamily Marketing, leasingComment

Beyoncé Has Everything to Do With Building a Customer Experience Journey Map

Property managers, this is for you! When it comes to choreographing the perfect Customer Experience Journey, Beyoncé has a lot to teach the Multifamily Industry. Think of this customer experience journey like a well-crafted music video. Everyone knows where to be and what to do at what time. Let’s see how we can take a lesson from Bey for our apartment communities.

MarketingSprout MarketingFebruary 6, 2019Apartment Marketing, Blog, Multifamily

Outreach Marketing to Teachers: Back to School Edition

Teachers work seriously hard for the money and I LOVE giving back to them. I’m talking about pairing goodies that give back to teachers and at the same time, attract these hard working professionals to your community. So, let’s think about how you can market to teachers, school districts, and faculty staff.

9 Seconds to Grab Your Prospect's Attention...3 Tips to Make it Happen

Q: “Barbara, I've attended several courses that you presented. I have a question for you. With competition being so fierce, do you have any quick tips on best practices when it comes to marketing? Best, Sarah from Indiana."

APARTMENT
MARKETING IDEAS

SPECIALIZING IN MULTIFAMILY, STUDENT HOUSING, & REAL ESTATE

APARTMENT MARKETING IDEAS

SPECIALIZING IN MULTIFAMILY, STUDENT HOUSING, & REAL ESTATE

APARTMENT
MARKETING IDEAS