Apartment Marketing Ideas
Specializing in Multifamily, Student Housing, & Real Estate
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#110 AI in Multifamily: Practical Applications, Potential Pitfalls, and Job Security
This episode with guest John Gonzalez is all about AI. How do we make AI practical in terms of Multifamily Housing? How does it affect leasing? How will it affect management, maintenance, even our marketing teams, and beyond? Tune in to find out!
#107 Behind the Scenes: Sprout's Creative Director Tells All
Tune in and immerse yourself as Rebecca Ross, Sprout’s esteemed Creative Director, candidly reflects on her remarkable 11-year tenure, sharing invaluable insights and lessons she has gathered throughout her professional journey.
#106 The Power of People: Recruiting Motivated Employees and Fostering Winning Teams with Property Management President Robbie Mejia
On today's podcast, we have Robbie Mejia, President of Property Management. We'll hear about her role, specifically regarding recruitment & hiring, culture, team motivation, accountability, delegation, and more.
#104 AIM Conference: What Property Managers and Apartment Marketers Need to Know
Two major themes emerged in this year's AIM conference: AI and centralization. Listen in for takeaways for onsite teams.
#101: Leasing Unplugged: A Look Through the Lens of a National Leasing Director
As National Director of Leasing at GMH, Alex Rippy's role is multifaceted and dynamic. Alex joins us this week and we talk all things leasing.
#98: Multifamily Through the Lisa Trosien Lens: A Career of Lessons
Lisa Trosien, Award Winning Multifamily Speaker, Educator, Consultant, Mom, Proptech Advisor, Sales Training Expert, Apartment All Star… is joining us for this week’s podcast. And she’s sharing a career’s worth of lessons.
#95: Mike Brewer: The OG of Multifamily Talks AI, Rapid Growth, Leadership & Lessons Learned
Mike Brewer, COO at The Radco Companies, sits down and shares how a personal routine helps him show up as the best version of himself for other people, how to implement a to-do and to-don’t list, the benefits of a gratitude journal, dealing with setbacks, the pros and cons of personal branding, a reading list that will open new doors, how to spot diseased sheep in an organization, and his most important piece of advice for onsite team members.
#91: Dwight Dunton: Leadership Lessons from Bonaventure’s CEO
At 25, Dwight Dunton was able to buy a 370-unit apartment building. The catch? No apartment experience. Listen in as he shares what he’s learned along the way in building a true people company and as a CEO who sees the world through a different lens.
#90: Your Apartment Community Marketing Playbook and Marketing Themes
“New year, new me,” can feel like a lot of pressure. What if instead, it’s “New Year, 1% Better Me?” A laser focus on small, consistent actions can lead to significant changes in a year. Swipe my foundational steps to simplify your marketing with marketing themes. Plus, join our Level Up Your Career Challenge!
#89: Aligning Your Personal Brand With Your Company with Tony Sousa
Tony Sousa, the most interesting man in property management, returns as a guest this week on Marketing Home, Marketing You and he’s more interesting than ever! Listen in as Tony tells us what personal branding is to him, why it’s important for every employee, and tips on how to create your own brand or voice.
#87: Bill Nye #2 : Building Multifamily Leaders With Bill Nye -Intentional Vs. Unintentional Culture
“Anytime you bring two people together, a culture will develop or grow. Culture grows in every organization. The question becomes, are you intentional about what you're going to grow? Or, are you unintentional and you leave it up to chance and circumstance?” Our leadership university continues with Bill Nye in part two of our series: Building Leaders with Bill Nye. Intentional vs. Unintentional Culture.
#84: Building Multifamily Leaders with Bill Nye: Leadership Culture
This week we’re featuring our new series: BUILDING LEADERS WITH BILL NYE (NAAEI Faculty member, Trainer, Speaker, and Consultant). Part 1: LEADERSHIP CULTURE. Throughout 2023, we are going to be building on this foundation of strong leadership and culture in your apartment communities and your management companies.
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