As National Director of Leasing at GMH, Alex Rippy's role is multifaceted and dynamic. Alex joins us this week and we talk all things leasing.

We’ve rounded up a few of our favorite apartment slogans that you can use for a variety of purposes. The key is to have fun with it. The more fun you have, the more you will stand out among all the people vying for your prospects and residents’ attention.

If your prospects and residents don’t have an emotional connection with your team or apartment, then any slight discomfort will have them ghosting you. That’s why it’s so important to continually create and maintain personal relationships at your apartment community from your apartment marketing, resident events, and overall resident appreciation. We at Sprout Marketing want to share our tips so you can avoid ghosting at all costs!

The April edition of SproutMonthly: The Apartment Marketing Magazine is full of resident event ideas, plus, we’re sharing secrets from a luxury marketing specialist.

Lisa Trosien, Award Winning Multifamily Speaker, Educator, Consultant, Mom, Proptech Advisor, Sales Training Expert, Apartment All Star… is joining us for this week’s podcast. And she’s sharing a career’s worth of lessons.

This week we’re featuring a double dose: personal branding strategies with two of the best. Chris Arnold and Mike Wolber show us how personal branding can help you and also your company.

March 2023 has arrived and spring is in the air. Everyone is looking for a fresh start now that winter is behind us. These top resident event ideas for March will help you create memorable moments at your apartment that your residents will want to share with those they know.

The March edition of SproutMonthly: The Apartment Marketing Magazine is full of SPRING apartment marketing ideas and resident event ideas. Plus, don’t miss special member guest and Resident Services Coordinator, Anna-Maria Dimitratos.

Mike Brewer, COO at The Radco Companies, sits down and shares how a personal routine helps him show up as the best version of himself for other people, how to implement a to-do and to-don’t list, the benefits of a gratitude journal, dealing with setbacks, the pros and cons of personal branding, a reading list that will open new doors, how to spot diseased sheep in an organization, and his most important piece of advice for onsite team members. 

Check out our sweet and easy, budget-friendly ideas for your next apartment event. We’ve got everything you need to host the perfect Candy Bar at your apartment, plus flyers for Marketing, Renewals, and Referrals. Use this full-circle campaign to cover all of your marketing and retention needs this month!

Chris Arnold, Co-Founder of Authentic, and Natalie Linan, Director of Marketing for Black Field Management, join me this week to share apartment marketing trends in 2023 that you need to know. This is part two of our Marketing Masters Series.

I've invited several of my friends and colleagues that I admire in the marketing space to teach us all things marketing for 2023. This week, join Kristi Fickert, VP of Enterprise Growth at Realync, and Grady Newman, Founder at Resi as they share some marketing tips and trends for 2023, as well as some marketing areas you might be underutilizing.

The February edition of SproutMonthly: The Apartment Marketing Magazine is full of lovely apartment marketing ideas and resident event ideas.

Get creative this month with some fresh, unique ideas for your apartment marketing. We have ideas to check all your boxes and meet all your goals - resident events to increase resident retention, resident notices, outreach marketing, resident renewals, and follow up initiatives. The best part? They won’t break the bank or take up all of your time. We don’t believe you have to sacrifice your time or your money to reach your marketing goals.

At 25, Dwight Dunton was able to buy a 370-unit apartment building. The catch? No apartment experience. Listen in as he shares what he’s learned along the way in building a true people company and as a CEO who sees the world through a different lens.

“New year, new me,” can feel like a lot of pressure. What if instead, it’s “New Year, 1% Better Me?” A laser focus on small, consistent actions can lead to significant changes in a year. Swipe my foundational steps to simplify your marketing with marketing themes. Plus, join our Level Up Your Career Challenge!

Tony Sousa, the most interesting man in property management, returns as a guest this week on Marketing Home, Marketing You and he’s more interesting than ever! Listen in as Tony tells us what personal branding is to him, why it’s important for every employee, and tips on how to create your own brand or voice.

Check out these fun event ideas for the New Year! We are dedicated to providing fresh ideas for busy property managers. Events, Marketing Taglines and ways to show Appreciation - All included!

We’re sharing our top resident event ideas for January 2023 that we know will start the year off strong at your apartment community. At Sprout Marketing, we are all about doing small actions consistently to build a robust resident retention strategy and these creative resident events help you do just that.

“Anytime you bring two people together, a culture will develop or grow. Culture grows in every organization. The question becomes, are you intentional about what you're going to grow? Or, are you unintentional and you leave it up to chance and circumstance?” Our leadership university continues with Bill Nye in part two of our series: Building Leaders with Bill Nye. Intentional vs. Unintentional Culture.